The Science behind self tan!
All of our self-tanning products encompass a special ingredient; Dihydroxyacetone (DHA).
This is simply a naturally-derived carbohydrate from sugar beets and sugar cane that we can thank for the incredible bronzed look you achieve when you apply our bBold products.
DHA achieves this by reacting with amino acids in the protein Keratin of your skin. This darkens only the cells on the top layer of your skin, which is why when our skin cells regenerate our bBold begins to naturally fade.
Each bBold product has been meticulously developed to contain ingredients that perform perfectly together,
resulting in skin revolutionary results.